Media Kit

The NGCOA Buyers Guide has proven to be a valuable resource for association members and other industry professionals who use the Internet to locate products and services for the entire golf industry. This information resource uses powerful search technology that continually indexes the content of participating supplier Web sites. Users have the option of performing keyword-driven searches that mirror traditional search engines, or a category-specific search. Both methods produce the most relevant results on the Web.

The NGCOA Buyers Guide also incorporates a desktop search mechanism, allowing visitors to download a free application that makes the directory accessible from the user’s computer desktop. In addition, the directory has implemented Request For Information (RFI) functionality, allowing visitors to contact suppliers with the click of a button. Both features are becoming increasingly popular among users of the NGCOA Buyers Guide and are a valuable business opportunity for suppliers to advertise in the directory.

Members of the National Golf Course Owners Association (NGCOA) are using the NGCOA Buyers Guide on a daily basis. But the directory isn’t limited to association members. Other owners and operators of golf courses throughout the U.S. and the world are using the directory as well. These industry professionals spend $76 billion a year on products and services your company offers.

And when these professionals are ready to buy, they turn to the NGCOA Buyers Guide to cut through the clutter of traditional search engine results.

The NGCOA Buyers Guide has been created specifically for serious buyers of your product or service. Purchasing a listing in the directory ensures that your company’s brand and message are delivered directly to those that matter most to your business. The NGCOA is recognized as a leader in the industry. And owners and operators of golf courses throughout the U.S. and the world turn to the association as the informational source in the industry.

With traditional search results, your company’s listing becomes one in a million. But searching through the NGCOA Buyers Guide presents relevant search results to pre-qualified, committed buyers. Completing a listing in the directory will cost your company less advertising dollars than participating in the pay-per-click campaigns of the major search engines and delivers better results.

Your complete listing in the NGCOA Buyers Guide will feature your company logo and description, contact information and company Web site and e-mail link. The listing will be grouped into categories of your choice to enable efficient searching.

A link to the NGCOA Buyers Guide is prominently displayed on the NGCOA Web site (http://www.ngcoa.org). The directory can also be found at http://ngcoabuyersguide.com.

Web Site Traffic
Unique visitors - 9,605 per month
Page views - 18,678 per month

CD will be distributed at association meetings and events throughout the year.

The following rates reflect an annual pricing structure. Your company’s listing appears in the NGCOA Buyers Guide year-round.

Logo guidelines: Your company's logo will appear as part of the completed listing. Logos will be published at 338 pixels x 168 pixels. For best quality, logos should be submitted as JPEGs in RGB format. File size should not exceed 15k.

Video guidelines: Your video(s) will launch from a video icon placed on your Enhanced Listing. Videos should be less than 10 minutes and can be submitted in the following formats: .avi (Audio Video Interleave), .mov (Apple QuickTime Movie). mp4 (MPEG-4 Video File) .mpg (MPEG Video File), .qt (Apple QuickTime Movie), .rm (Real Media File), .swf (Macromedia Flash Movie), .wmv (Windows Media Video File). Video dimensions should be 400 pixels by 300 pixels.

For more information about graphic specifications, please contact your sales representative.

Established in 1979 and headquartered in Charleston, S.C., the the National Golf Course Owners Association (NGCOA) is the leading authority on the business of golf course ownership and management. The Association represents the industry’s key decision makers with ultimate responsibility for golf courses throughout the world. The not-for-profit organization is the only trade association dedicated exclusively to golf course owners and operators. Membership of the NGCOA includes owners and operators of daily-fee, semi-private, private and resort courses. While diverse in its makeup, the Association serves as a resource for a critical need shared by all owners and operators in today’s ever-changing golf industry: information and inspiration on how to operate their facilities as efficiently and profitably as possible.

For additional information, call (972) 402-7000, or e-mail us at ngcoa@multiview.com.